Key Statistics about Walmart Marketplace 2024

eComVA
3 min readMay 13, 2024

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In the dynamic world of e-commerce, Walmart Marketplace towers above the rest, leading the way businesses link up with buyers.

Beneath all its success, there is a world of key statistics that gives shape to its massive scale and influence.

In this article, let us examine these Walmart marketplace strategies from the number of sellers to revenue figures, and open the window to see Walmart’s dominance in the digital era.

Let us discover the numbers showing how Walmart Marketplace has always been the world’s leader among all online shopping sites.

How did Walmart begin?

The history of Walmart goes back to 1945 when Sam Walton bought a variety store called Ben Franklin for $20,000 at Newport on credit.

In the year 1962, he founded Walmart Discount City in Rogers, Arkansas to provide customers with cheaper prices and greater savings.

This was the beginning of its journey from a general store to a retail giant. Highlighted by its cost-effective operations, efficient supply chain management, and customer satisfaction, Walmart expanded quickly throughout the USA.

The company went public in 1970 and its business continued growing both domestically and internationally. It diversified its products and became an industry leader in the retail market for its efficient e-commerce marketplace management strategies.

How many people shop at Walmart?

Impressive data on Walmart marketplace statistics show that Walmart’s online website attracts about 120 million monthly new visitors.

Kantar Retail’s report reveals the fact that Walmart is the store of choice for nearly 37% of consumers in the United States and therefore for more than a third of all consumers in the USA.

How many sellers sell under Walmart?

The growing number of Walmart marketplace sellers in the recent past is mind-boggling.

Having already surpassed the milestone of 150K active sellers, and this number is expected to continue growing.

Buyers will have access to a mix of products that are becoming more diverse by the day. Further, it helps sellers to reach a wider group and to have more possibilities to sell their goods.

The booming number of Walmart Marketplace sellers is a direct reflection of the growth of the platform.

Walmart won’t falter from its duty of creating an easy user environment to use both for sellers as well as buyers.

Consequently, with the increase in the number of sellers, competition and account management issues could be faced, warranting skillful responses for sellers to dominate in this ever-increasing ecosystem.

How to start selling in Walmart?

  • Application: Apply to Walmart’s Seller Center website.
  • Approval: Wait for the authorization that is provided depending on product quality and business credentials.
  • Set Up Account: Set up a seller’s profile including contact and shipping information.
  • List Products: Include products with descriptions, images, and prices.
  • Compliance: Comply with Walmart’s policy on quality, pricing, and shipping.
  • Integration: Ensure that inventory and ordering systems are interconnected with the Walmart platform.
  • Launch: Once completed, list your products on Walmart’s Marketplace and Walmart automation.
  • Managing: Track orders, pay for transactions, and respond to customer requests promptly.
  • Optimize: Regularly edit listings, set pricing, and improve fulfillment methods for efficiency.

Parting Words

Through the key statistics of Walmart Marketplace, one thing is crystal clear: the effect is huge.

Its wide seller network and variety of products, combined with its impressive turnover make Walmart Marketplace a true e-commerce giant. Plus hiring Walmart virtual assistants has made the e-commerce giant more accessible to the customers.

With our eyes on the future, it becomes obvious that the Walmart Marketplace needs to innovate and grow, spearheading the revolution of online retail and firmly ensuring its position as the global e-commerce powerhouse.

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eComVA
eComVA

Written by eComVA

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EcomVA Virtual assistant services help businesses in several ways as they have skills, time, and resources.